Connect FALL Virtual Product Demos: Personal Care
Companies featured personal care products during the virtual product demonstrations at the International Housewares Association’s Connect FALL event in September.
New IHA/HomePage News Study Connects Life Occasions to Housewares Purchasing
The International Housewares Association previewed a new report on the connection between key life occasions and housewares purchasing during a Connect FALL education session.
Storytelling Retail Windows Attract Digital-Age Shoppers
At a time when technology has shortened consumers’ attention spans and social media gives consumers unlimited access to information, retail window displays must look beyond the static designs of the past to present a more engaging, storytelling visual experience, New York Institute of Technology professor Anne Kong said during IHA’s Connect FALL virtual event.
Connect FALL Virtual Product Demos: Storage + Organization
Companies featured their storage and organization products during the virtual product demonstrations at the International Housewares Association’s Connect FALL event in September.
Connect FALL Virtual Product Demos: Cleaning
Companies featured their cleaning products during the virtual product demonstrations at the International Housewares Association’s Connect FALL event in September.
Consumer Values Panel: Quality Tops Price in Driving Housewares Purchases
Quality is the most important consumer factor in the purchase of home and housewares products, more valuable than price, trust and ratings and reviews, according to a recent study by Springboard Futures.