Blog

For retailers, pop-up shops are excellent opportunities to attract attention, connect with consumers and build brand communities.

Whether it involves well-loved items like candles or incorporating the recent trend of textured walls, shoppers are sure to appreciate inspiration.

The holiday season is steeped in nostalgia, drawing people to baked goods and baking tools that evoke memories of childhood and Grandma.

When it’s thought through and well done, incorporating humor is an excellent way for retailers to spark joy, create positive brand connections and drive sales.

Today’s consumers are price-conscious but that doesn’t mean they’re above showing themselves a little love.

Sustainability joins an important list of factors, which includes price, design and functionality, that shoppers are considering when purchasing housewares.