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The more consumers tailgate, the more they may value anything that elevates the experience. It’s a prime opportunity for home and housewares retailers.

Moms make the majority of home and housewares purchase decisions, so any retailer efforts to make their lives a little easier are likely to go a long way.

When asked to compare the two, a recent annual consumer survey found that 41% of U.S. adults value time over money.

This is an opportunity for retailers to show how getting out and about doesn’t have to mean foregoing the comforts of home.

Many shoppers are more sensitive to price, which may mean trading down in quality or brand, or searching for discounts.

Retailers can enhance their store selections with salad-related products like cutlery, cutting boards, salad spinners, and serving and storage pieces.

Drive traffic to your store with registries—especially with new, non-traditional-registries that are growing in popularity for celebrating life events.

Retailers looking to connect with consumers are wise to incorporate themes involving freedom and choice, and promoting how they offer flexibility.