Signage and POP
by Martin M. Pegler When is enough enough? When do you say “I have put up enough signs and repeated the message often enough so that the shopper knows there is a special promotion or event going...International Home + Housewares Show Delivers Top Retail Executives and Vibrant Buzz on Show, Floor, Sets up Transition to The Inspired Home Show in 2020
ROSEMONT, IL (March 12, 2019)—The just-concluded 2019 International Home + Housewares Show is garnering rave reviews from the industry with an overall sentiment that the quality of buyer attendees was the strongest in years. The Show was sold-out with 2,205 exhibitors from 43 countries and featured a focus on influencers/bloggers, smart/connected products and the specialty beverage movement.
“People Aren’t Buying Objects, They’re Buying Experiences,” Says Consumer Trend Expert Tom Mirabile
CHICAGO (March 4, 2019)—We’re now in a consumer-centric period of retail where the consumer is in control, said Tom Mirabile, trend expert for the International Housewares Association (IHA), during “Top Trend 2019: New Consumer Insights and How to Thrive in the Retail Revolution,” his annual keynote address at the 2019 International Home + Housewares Show today. As a result, housewares suppliers and retailers need to focus all their efforts on what the consumer wants, how the consumer sees themselves, and how the industry can help create solutions for them.